We love sharing what we know, so here’s some
information we think you’ll find useful.
Introduction to diamonds
If this is your first time purchasing a diamond, or any fine jewellery, we'd love for you to take a few minutes to read our comprehensive introduction to the diamond world.
Our expert guides below will help you to understand the 4Cs of diamonds (carat, cut, colour, clarity), how these and other characteristics affect a diamond’s excellence, price and sparkle, and we will show you how to find a bigger, more beautiful diamond for any budget.
- What diamond size should I choose?
- What diamond cut should I choose?
- What diamond colour should I choose?
- What diamond clarity should I choose?
- What diamond shape should I choose?